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Melissa Hoeffner

Melissa Hoeffner

Freelance Writer NY

Digital Publication
Pitch

Outlets

Forbes

Forbes

Top-tier
Authority 94/100 Readers/mo 46.8M
INSIDER

INSIDER

Top-tier
Authority 93/100 Readers/mo 33.7M
Martha Stewart

Martha Stewart

Top-tier
Authority 91/100 Readers/mo 8.3M
Medium

Medium

Niche
Authority 95/100 Readers/mo 100M
New York Times Personal Finance

New York Times Personal Finance

Top-tier
Authority 95/100 Readers/mo 656.9M

What they cover

Categories they cover

Beauty & Personal Care Fashion & Accessories Food & Beverage Health & Wellness Home & Living Travel & Leisure

They selected these

Beats and formats they list

Arts and Entertainment Beauty Beverage Fashion Food Food & Beverage Health & Wellness Home Hospitality New Product Launches Travel

Their own words — mixes topics and story formats

Actually publishes

Feature 7 Other 1 Trend Story 1

Counted from 9 bylines on file

Pitch preferences

Expert Commentary & Quotes Short-Lead Pitches

Stories

Martha Stewart Jul 7, 2026 Other

How to Clean Your Oven Racks of Grease and Baked-On Food—Without Scrubbing Forever

Martha Stewart Feb 9, 2025 Trend Story

7 Coffee Trends for 2025, From Smart Espresso to More Cold Brew

Forbes Jan 24, 2025 Feature

Valentine’s Day Gift Guide 2025: Best Gifts For Your Partner Who’s Always Jetlagged